Lloyd's of London is the world's leading specialist insurance market, with a long heritage in shipping. It began as Lloyd's Coffee House in 1688, where shipping news was shared between merchants and owners, and insurance deals started to be struck. In 1774, a committee was formed and the new Society of Lloyd's was moved to the Royal Exchange. This was its home at the time of Dracula. Lloyd's moved to its own building on Leadenhall Street in 1928, and is now housed in the otherworldly Lloyd's Building on the same site.