"'KY not good enough any more, apparently. We have to have some other substance called Melisma."

 K-Y Jelly is a water-based personal lubricant, first manufactured by an American company in 1904. Nowadays it is manufactured by Johnson & Johnson.


Musical melisma
Creative Commons Attribution Share AlikeMusical melisma - Credit: G.Rosa-Grosasm

Melisma appears to be an imaginary product.

In music, melisma is the singing of one syllable of text over a series of successive notes. It is an effect often used in religious chants, as well as in popular music.