The role of a village crier in Igbo society is almost always held by a man- typicaly someone who is forty or more years of age. The village crier has the respect and trust of everyone in the village. He is expected to be ready to quickly deliver a message from the village leaders to the rest of the people. A village crier uses a gong, drum, or other instrument to deliver certain messages. However, he must also have a loud voice in order to spread more specific news to every corner of the village.