"into your Calvin Kleins"
Calvin Klein is the eponymous fashion brand of the American designer Calvin Richard Klein. Founded in New York City in 1968 as a coat shop, the brand quickly became popular and grew rapidly with the addition of womenswear and, famously, jeans in the 1980s. Calvin Klein underwear (featuring boxer shorts for men and women) was launched in the 1980s and became incredibly famous, partly due to a 1990s billboard advert featuring Mark Wahlberg. The name ‘Calvin Klein’ is now synonymous with this particular style and quality of underwear.